PORTGENIE is a Framework and Process to plan and manage a Portfolio of Products.



PORTGENIE is a best practice framework for planning new products (NPD) and managing in-market products.

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Origins of PORTGENIE

PORTGENIE was born out of our own real world experiences managing world class product portfolios of hardware, software and service products.

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Business Benefits

PORTGENIE provides numerous business benfits including better product decision and creating greater clarity and visibility.

Key Benefits

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Designed to fit your Business

PORTGENIE is designed to be flexible to enble you to transform your product making activities with minimum disruption.

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Principles of PORTGENIE

Built on Best Practice and years of experience


Clarity and Transparency

A foundation for business management is visibility, having the right information presented in a clear and correct manner.

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Successful management of a portfolio depends upon making good decisions at critical times.

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Innovation Balance

The integration of innovation is key for business success, as is the balance of portfolio investment in innovation versus risk.

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Execute strategy

PORTGENIE ensures a direct link to your strategy and creation of the product action plan

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Implementing PORTGENIE within Your Business

How PORTGENIE helps you strengthen your product portfolio

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Learn more about PORTGENIE

Learn how PORTGENIE can help transform your product activities and improve the way you plan and manage your product portfolio.

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Next Steps

Let's Talk

We believe PORTGENIE can bring about significant improvements in Product Portfolio management. We’d love to explore how PORTGENIE can help your business.

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About Us

All about the Product

We are a UK based product consultancy focused on helping you develop better ways of working, developing and bringing great products to market.

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Meet The Team
Meet John
& Co-founder
Meet Rob
& Co-founder
Meet Peter
& Co-founder

Contact Us

  • Phone: +44(0)7748766519
  • Email: enquiries@AllabouttheProduct.com
  • All about the Product Ltd / Registered in England 08925404
  • Registered Address: Highbridge House, Deepcut, Bridge Road, Camberley Surrey GU16 6RE
  • VAT Registration Number: 200734652